Teaching GIS to Business Students
(Originally posted on the TUinnovates.com blog) Location. Location. Location. From deciding where to locate a new store to analyzing how well marketing campaigns are working in various markets, maps help business leaders make better decisions. Recently, I taught two classes to Towson University business students, which focused on how businesses can use geospatial technology to enhance decision-making. Introducing GIS to Business Students Associate Professor Tobin Porterfield teaches Project Management and Business Analysis, among other courses, at Towson University in Northeastern Maryland. Professor Porterfield invited…
